Usability Testing is a method used to evaluate the ease of use and effectiveness of a product, typically a website, software application, or user interface. It involves observing and collecting feedback from representative users as they perform specific tasks or scenarios with the product. Usability testing aims to identify any usability issues or challenges that users may encounter, such as confusing navigation, unclear instructions, or inefficient workflows. By gathering real-user feedback, usability testing helps identify areas for improvement and informs design decisions to enhance the overall user experience. The insights gained from usability testing enable organizations to create more intuitive, user-friendly products that meet user expectations and ultimately increase user satisfaction and adoption.